Steereo is a hyper local music marketing and analytics platform. Rideshare drivers are incentivized to play music to riders as they travel to and from destinations. Artists now have an alternative to radio promotion and brands can target local audiences similarly to local radio advertising.
Incentivize rideshare drivers to play music from emerging and independent artists, rather than more mainstream options, while they drive. For artists, this means valuable insights like whether riders listened to or skipped a song, how many times it has been played and more.